Rell Hayes Customers Facts Infographic

Customers Facts Infographic

If there is one thing that businesses must always try to read, it is the reaction of their customers towards their products and services. It is by determining this that a business would be able to improve as it tries to satisfy its customers. Customer service experience is indeed an urgent concern for any business endeavor. If you own a business, it is not enough that you try to market your products. You must also see to it that the customers that you cater to are really satisfied with what you are providing. If you fail to do so, you could be losing customers in the process.

Gauging Customer Response to Services

While it may be good to anticipate what the customers need and want, this may not provide you with very accurate results. Because of this, you would still end up making steps that may not really resolve issues that your customers may encounter. In order to gauge customer service experience, you must actually try to gather information or responses from the very people who have benefitted from your operations. This could be done by establishing an effective feedback mechanism. You could ask your customers to express their views on your service through writing or through communicating directly with any of your representatives.
When you gauge customer service experience, you should also take into account a number of very important considerations. First of all, you should make sure that the questions you throw would not project a positive or biased view in favor of your business. It is necessary that you see to it that your customers are given the opportunity to actually express their views in all honesty. You should allow them to freely express criticisms if they feel so even if it sometimes could hurt your pride as the owner or manager of the business.

When Criticisms Hurt

If you are really serious about providing the best customer service experience in the market, you should not be afraid to be confronted with even the most stinging criticisms. As a matter of fact, you should consider such criticisms to be helpful. Without these, you would find a hard time looking for bases for improvement. It is these criticisms that would serve as your guidelines as you try to discover the areas of your business operations that could still be mended or made better. Therefore, you really should not mind if the criticisms expressed are too strong. Just make sure that you disregard also those that have no basis.

Improving Customer Service Experience

It is definitely not enough that you listen to your customers express their views on the service that you provide. What is even more important is that you actually do something about it. Criticisms to customer service experience should actually result in a much better one. As soon as your customers find out that you are actually doing something out of the comments that they express, they would naturally appreciate more what your business is doing. Therefore, your customers should inspire you to improve.

[blockquote background=”orange”] According to a new report by Forbes Insights, in association with Pitney Bowes, “Engagement in the Age of the Customer: Using Technology to Build Relationships,” price and product have become less important business differentiators, while quality and consistent experiences have become more important competitive differentiators. Source: Forbes.com[/blockquote]

Are you still not convinced? If you haven’t made outstanding customer service a top priority  yet, these customers facts infographic will  help you:

Customers Facts Infographic

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